Projects & Insights from iReplay.TV collective

Showcasing work from the iReplay.TV professionals collective in OTT streaming, video encoding, and broadcast technology.

Pause Ads: What They Are and What They Cost

Every major streaming service now sells the moment you hit pause. Hulu started it in 2019, Peacock shipped with it in 20...

July 16, 2026

For years, vertical video was the thing your phon...

July 9, 2026

Every product you sell now needs more than one video ad. The same launch has to run as 16...

July 3, 2026

IAB Tech Lab Is Putting Names on CTV's Ad Formats For years, the ads on a smart TV had no shared vocabulary. One platfor...

June 22, 2026

FAST and PPV are the two business models that actually pay ...

May 15, 2026

During Euro 2024, more than 11.5 million UK homes streamed at least one home-nations match over BT’s broadband n...

May 14, 2026

A live stream can be a one-off event (a Sunday service, a product launch, a conference keynote, a wedding, a webinar, a ...

April 29, 2026

In early March 2026, Iranian drones struck three AWS facilities in the Middle East. Two in the UAE were hit directly. ...

April 6, 2026

A playout system (also called a video server, broadcast automation system, or channel-in-a-box) is what actually puts vi...

March 22, 2026

The world of live streaming has evolved significantly in recent years, and one of the biggest platforms for this is Twit...

March 17, 2026

How to design a transcoding ladder that doesn't drive ABR algorithms crazy ...

March 17, 2026

How to serve EU viewers from EU infrastructure, even if your encoding runs on AWSThere's a misconception in the streamin...

March 16, 2026